Insights

Why should someone choose to do business with you over someone else?   Have you ever sat down and truly thought through the answer to this question?   Whether you own your own accounting practice or are a part of a larger firm, this is probably the...

As we begin to wrap up 2019 and look towards the next year, now is the perfect time to decide what you want in 2020 for yourself. Whether that is personally or professionally or a combination of both, goal setting is a critical factor in...

“Grow your practice without having to add any new clients!”   I seriously gasped when I saw this headline recently.  I thought to myself, “Really? What kind of advice is this?!” I had to read this story to find out just what the author was suggesting...

Originally posted on Accounting & Financial Women's Alliance on 7/31/19   Building an accounting practice is not for the faint of heart. You go into this profession because of a love of analyzing numbers and helping others, but to have work to do accountants have to pivot...

Every single day you are selling. It could be an idea, a product, an action, or even selling yourself.  It’s easy to agree that, yes, you are always selling something. However, you may not intentionally approach each one of your client meetings as a sales call....